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Who are we
Misogi Athletica is an Australian based company created to promote health and wellbeing. For us, exercise has never been about breaking records, running the fastest time or climbing the biggest mountain. It's been a way to improve our physical and mental health, overcome challenges, drive self-improvement and to check-in on our friends.
High performance, low impact
OUR STORY
Following mental health issues of our own, we learnt the importance of exercise and the outdoors. Incorporating exercise into our daily routine became a way to better our physical and mental health and a regular reminder to check in on those around us.
Misogi Athletica headwear is about high performance with low impact. We care about looking and feeling good whilst wearing headwear that is good for the planet.
Why we exist
Look good, do good
In Japanese culture, Misogi involves a ritual of purifying the body and mind by standing under cold water. To the Japanese, Misogi is about transformation. About shedding old habits and embracing a new, more powerful version of yourself.
To embrace new routines and the outdoors. To push our physical, mental and spiritual limits. We call this the Misogi Mindset.
The Misogi Mindset
OUR STORY
Misogi Athletica is an Australian based company created to promote health and wellbeing. For us, exercise has never been about breaking records, running the fastest time or climbing the biggest mountain. It's been a way to improve our physical and mental health, overcome challenges, drive self-improvement and to check-in on our friends.
Who
Why
Following mental health issues of our own, we learnt the importance of exercise and the outdoors. Incorporating exercise into our daily routine became a way to better our physical and mental health and a regular reminder to check in on those around us.
Misogi Athletica headwear encourages us to get outside and develop routines for our physical and mental health.
Misogi Mindset
In Japanese culture, Misogi involves a ritual of purifying the body and mind by standing under cold water. To the Japanese, Misogi is about transformation. About shedding old habits and embracing a new, more powerful version of yourself.
To embrace new routines and the outdoors. To push our physical, mental and spiritual limits. We call this the Misogi Mindset.
High performance, low impact
Look good, do good
Misogi Athletica is an Australian based company created to promote health and wellbeing. For us, exercise has never been about breaking records, running the fastest time or climbing the biggest mountain. It's been a way to improve our physical and mental health, overcome challenges, drive self-improvement and to check-in on our friends.
Who are we
High performance, low impact.
Why we exist
Following mental health issues of our own, we learnt the importance of exercise and the outdoors. Incorporating exercise into our daily routine became a way to better our physical and mental health and a regular reminder to check in on those around us.
Misogi Athletica headwear is about high performance with low impact. We care about looking and feeling good whilst wearing headwear that is good for the planet.
Look good, do good.
The Misogi Mindset
In Japanese culture, Misogi involves a ritual of purifying the body and mind by standing under cold water. To the Japanese, Misogi is about transformation. About shedding old habits and embracing a new, more powerful version of yourself.
To embrace new routines and the outdoors. To push our physical, mental and spiritual limits. We call this the Misogi Mindset.